Canadian Electrical Industry News Week

Aug 2, 2019

EIN PP Ouellet 400By Blake Marchand

Ouellet Electric Heating began humbly in 1960 with Charles-Emile Ouellet, who started manufacturing residential hot-air heating equipment out of his L’Islet home workshop. Over 50-years later Ouellet is still headquarter out of L’Islet, Quebec, designing, manufacturing, and distributing electric heating products. The company realized its potential, becoming one of Canada’s largest electric heating firms under the direction of the Beaulieu family.

Raymond Beaulieu and Robert Beaulieu joined the company in 1971 as shareholders, helping foster Ouellet into the industry leader it is today. In 1987 they expanded their sales into the U.S, in 1991 they expanded into all Canadian provinces, and one year later they would begin exporting internationally. Louis Beaulieu, son and nephew to Raymond and Robert, currently serves as General Manager. Louis joined Ouellet in 2009. His brother Martin, current President and CEO, joined in 1986 and Philippe joined in 2003. In 2008 they took over from their father as shareholders.

Louis noted that Robert and Raymond initially ran a small electrical contracting firm, however, once they got involved in the manufacturing sector they didn’t look back.

“Now,” said Louis 50-years later, “the 3rd generation of the family is in charge and pushing the business even higher.”

Their company’s success has been marked by their penchant for innovation, as well as their firmly established distribution network, which allows them to get their products where they need to be, when they need to be there. A crucial aspect to any business, regardless of expertise. It’s that combination that has empowered Ouellet to become one of Canada’s largest companies in the electric heat industry.

Ouellet’s products range from residential, commercial, and industrial heaters to thermostats and controls. They also provide specialized custom services to their professional clientele, while their distribution network has an international reach.

Electrical Industry Canada had the opportunity to table a few questions for Mr. Beaulieu to gain some insight into the home-grown family business.

Can you tell us a little bit about your team?

We strongly believe in promoting from within. Most of leadership team started their career with us and have a deep understanding of customer centered culture. 

How has your business evolved or changed since its inception, has the business had to adapt to changing market demands?

Over the last 50 years the business has not only changed in size, but also in market segment. At the beginning the business was mainly a tin bending shop. It evolved to manufacture heating products and now manufactures several products in Canada for several markets across the globe.

Always keeping customer needs at the forefront: speed to market, flexibility and quality have been drivers of our success. 

Being a company with a long history, what were some of the challenges to remaining relevant and growing the business? 

Our business has always been very competitive, we have always looked at different ways to increase our efficiency, reducing our costs and making sure our product design remains relevant to current market demands.

What are some of the key aspects that have contributed to your success as a company?

Being close to the customer and being able to translate their needs with products that address these needs has been key. 

Are there any industry advancements or trends that have influenced what you do?

Our manufacturing flexibility has allowed to respond quickly to a wide array of product needs and allowing our distributors to concentrate on stocking A items. 

Can you perhaps highlight some of your more popular offerings and what has contributed to their success? 

Our high-end baseboard (ODL-sublime) has met the need of our customer base for an electric board with a modern design.

We’re also the first to introduce ductless minisplit system to the electrical channel and this has been a nice addition to our line.

Are there any emerging technologies in electric heating that you see as becoming more prominent in the coming years? 

High-end controls seem to be the way of the future with IoT. However, I think we may have to be patient before we see a revolution everyone is anticipating.

What is next for Ouellet? 

We are going to continue to invest in our product offering, as we just launched infrared heaters for patio’s and we have a few more exciting launches by year end, so stay tuned!!

What is the right question with respect to electric heating? Is there anything my questions don’t touch on that is relevant to your company or the industry? 

Electric heat has often had a bad rap.

However, it seems that recently with more talk about reducing gas emissions and our carbon footprint, electric heating has a really interesting twist and we are starting to feel it, which is very refreshing for our industry.

www.ouellet.com

Blake Marchand is an Assistant Editor with Kerrwil Electrical Group

Changing Scene

  • Prev
As part of ESA’s expanding online services, the new Plan Review Portal will provide more options ...
Looking to enhance your business skills as an Electrical Contractor? These courses were designed to ...
Southwire has aquired Construction Electrical Products (CEP) of Livermore, CA. Serving the ...
A century of trust: UL in Canada is celebrating our 100th anniversary! We proudly support the ...
Recent events in Ontario, including 4 noose incidents being investigated by Toronto police, have ...
Double up on safety with Eaton's new revolutionary line-side isolation safety switch. ...
A New Brunswick provincial program aimed at supporting and mentoring women in apprenticeable trades ...
Government Relations Minister Lori Carr announced the transfer of gas and electrical licensing ...
IDEAL continues to recognize the essential work electricians are doing during this global crisis. ...
Stay Wired to Win is a monthly at-home challenge designed to keep your competitive spark going ...


CSABook your place for CSA virtual instructor-led Hazardous Area Requirements course October 5-8th. The CSA Group Hazardous Area Requirements for Electrical Equipment course provides a systematic approach for designing, installing and maintaining electrical equipment in Hazardous Areas.

From equipment selection to wiring methods and installation requirements, the safe installation of electrical equipment in hazardous locations depends on rigorous attention to detail. This course will provide a foundation of knowledge to help operations, maintenance, safety, electrical professionals and other stakeholders systematically apply the requirements for designing, installing and maintaining electrical equipment in hazardous locations. 

Read More


 

IBEWIBEW International President Lonnie R. Stephenson recently announced the “IBEW Strong” initiative to grow a more inclusive and representative union, and IBEW leaders in Canada are embracing the push to increase diversity while continuing to educate the best electrical workers in the world. It’s something that’s been an IBEW priority for many years.

“We have an opportunity as an industry to solve multiple problems by putting people to work,” said Cheryl Paron, an international representative in charge of the First District’s outreach to traditionally underrepresented communities.

 

Read More


 

Latest Articles

  • Prev
We are quickly approaching January 2021 and publication of the 5th edition of the CSA Z462 ...
Traditional brick-and-mortar supermarkets are reconfiguring their store layouts and lighting ...
Since earlier articles were based on the 23rd Edition of the CEC, Part I, I have revised this ...
Over many years of experience in the electrical industry, I have learned that my colleagues are a ...
The code is a comprehensive document. Sometimes, it can seem quite daunting to quickly find the ...


Supermarket LightingTraditional brick-and-mortar supermarkets are reconfiguring their store layouts and lighting designs as part of their new strategy to retain customers, attract new ones and remain relevant in the rapidly changing grocery retail channel.

As online competition and dollar stores capture more dry-goods business, supermarkets are shifting their focus away from shrinking center aisles to their perimeters where they can feature more fresh foods.

 

 

 

Read More


 


William (Bill) BurrBy William (Bill) Burr

Since earlier articles were based on the 23rd Edition of the CEC, Part I, I have revised this series of articles to reflect any changes made pursuant to the 24th and 25th Editions. (The 24th Edition of the CEC, Part I, (C22.1-18) * is available from CSA Group. The 25th Edition (C22.1-21) is scheduled to be published in January 2021.

The code is a comprehensive document. Sometimes, it can seem quite daunting to quickly find the information you need. In this current series of articles, I will provide a guide to help users find their way through this critical document. 

Read More


 

Product News

  • Prev
Lighting Analysts have announced the release of Luxiflux® Area, a web-based exterior lighting ...
EarthTronics architectural grade Lumen & Color Selectable LED Downlight Fixture Series offers ...
The optimally engineered diffuser throws the light downwards exactly where it is required, while ...
The RMHO series of high output remote heads are ideal for applications requiring maximum light ...
RDR Residential Downlights are LED retrofit options to replace legacy downlights in many existing ...
Lightheaded’s Contortionist series features a dual axis so that it can be tilted and rotated with ...
ILSCO is excited to reveal a faster, easier, and more refined way to strip cable with our new ...
FLIR Systems, Inc. (NASDAQ: FLIR) today announced the FLIR VP50-2 Non-Contact Voltage Detector and ...
The new Ex9C F-type IEC contactors from NOARK Electric provides increased protection and stable ...
Commercial/Industrial-Grade Surge Protection for your facility’s service entrance or load side. ...


 

LED Disc Light DomeMagic Light announces the newest addition to their In Ground / Wall / Ceiling Disc light series. LED Disc Light Dome is made of marine grade stainless steel and makes the perfect marker accent light for driveways, parking lots, public areas, building facades and more.

Consuming only 3 watts, this robust fixture casts a decorative beam of light along the mounting surface providing excellent ambience as well as safety. Up to 18 fixtures can be wired together off one 12V, 60W dimmable LED driver.

 

 

Read More


 

Lumenwerx UbikLumenwerx has announced the launch of Ubik, a new family of luminaires engineered to offer a multitude of sleek and sophisticated options for interior spaces. From linear downlighting to long linear runs to elaborate light patterns to striking corner illumination.

Ubik can pack a powerful punch of up to 1600 lm/ft. When installed with a parabolic louver optic, the luminaires have an exceptional performance of 137 lm/W. Ubik features glare reduction with an Unified Glare Rating (UGR) as low as 6, and with regard to optics, Ubik features the second generation of Wide Indirect Optic (WIO).

Read More


 


Tom MiguelBy Sarah Pickard

At 14, Tom Miguel was sitting in the counselor’s office of Silverthorn Collegiate Institute in Etobicoke with his entire life ahead of him. In 1981, the world was changing, and like so many young men and women, he was faced with a world of choices that would go on to define both his career and his life.

It was in this office that some counsellor suggested becoming an electrician, and Tom’s interest was piqued. “I knew from that point on what field of studies I needed to focus on to become an electrician,” Tom said.

Read More

 

ECAO's Graeme AitkenBy Blake Marchand

ECAO recently launched a new program called Future Leaders Advisory Council (FLAC), their inaugural meeting was held virtually this past June. Discussing the thought process behind FLAC, ECAO Executive Director, Graeme Aitken explained there were a number of factors that went into the decision.

The program is meant to be a resource for young professionals in the electrical industry for networking, building professional development skills, mentorship, and learning about the inner workings of the industry in general.

 

Read More


 

Copper $US Dollar price per pound

Kerrwil Publications Great Place to Work. Certified December 2019 - December 2020

538 Elizabeth Street, Midland,Ontario, Canada L4R2A3 +1 705 527 7666
©2020 All rights reserved

Use of this Site constitutes acceptance of our Privacy Policy (effective 1.1.2016)
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Kerrwil